Caregiving.com  |  Community
2025
Project Overview
About the organization
Caregiving.com is committed to engaging and empowering family caregivers worldwide via a multi-faceted support model delivered through their leading-edge platform. Caregiving.com strives to inspire a sense of community that engages and supports caregivers in building resilience and sustainability as they navigate their caregiving journey. Likewise, Caregiving.com aims to be a safe, accessible space for all family caregivers to find comfort, support, and advice.
What I did
As the lead designer for the Caregiving.com Community Project, I spearheaded the creation of a virtual platform designed to foster increased engagement and connection among family caregivers. My role involved a deep dive into the business development strategy to ensure the platform served as a key value-add for Caregiving.com's strategic partners. I was responsible for the entire design direction and user experience, from conceptualizing information architecture for diverse communities (topics, resources, groups) to delivering the final user interface, ultimately enhancing the caregiving experience.
Design Direction
User Experience
Brand Extension
Biz Dev Strategy
Gabriel Kelly
Founding | Product Designer